Convergys Corp., the largest private employer in the Philippines, is planning to hire additional 3,600 new employees as it expands its five existing sites in the country to bring their total number of workforce to 25,000 by the end of 2010. Marife Zamora, country manager of Convergys Philippines, said the expansion is meant to meet the robust demand of its clients, who belong to the top Fortune 50 list of global firms.
“Drawing upon the outstanding service and support Convergys employees in the Philippines provide to our clients around the globe, in addition to the continued demand from these clients to house their customer support in the Philippines, it was only logical that we expand our existing capacities,” Zamora said.
At present, Convergys has 12 sites in the Philippines. Seven are in Metro Manila, three in Cebu City, one in Bacolod City and one in Sta. Rosa, Laguna. The five Convergys sites with expanded capacities are: UP TechnoHub in Diliman, Quezon City; Nuvali in Laguna; San Lazaro in Sta. Cruz, Manila; Cebu i3 in AsiaTown Cebu, and Bacolod. These sites would require 2,300 additional work stations for 3,600 workers.
The Philippines sites of the global contact center now serve 27 clients across a wide spectrum of industries including retail, telcos, cable, technology companies, healthcare, finance and automotive firms belonging to the top 27 of the top 50 Forbes list of companies. All of its clients are mostly US-based, except for one which is based in the United Kingdom.
According to Zamora, they – Convergys Philippines, has been a choice of companies because of their outstanding performance and also of the quality of the local talent pool.
For his part, Convergys director for business development Jose Mari P. Mercado said they are concentrating on building its brand. He said they have mounted a branding strategy to ensure they are on top of mind for the targeted manpower pool.
“Branding is a very critical element and our intention is to be on top of mind and top of heart among jobseekers. In an industry where there is a strong competition for talent, there is a need to establish your brand, he said